by Ron | Nov 1, 2013 | AARC in the News, Affluence Research
November, 2013 – This article from Luxury Daily discusses what brands affluent consumers believe to be overrated according to the latest AARC survey. (http://www.luxurydaily.com/affluent-consumers-weigh-brand-value-study/) By Joe McCarthy Forty-four percent of...
by Ron | Oct 31, 2013 | AARC in the News, Affluence Research
October, 2013 – This article from the Atlanta Journal-Constitution discusses that even though the wealthy have increased their optimism in the economic outlook according to the latest AARC survey, the same cannot be said of the middle and lower classes....
by Ron | Oct 31, 2013 | AARC in the News, Affluence Research
October, 2013 – This article from the Wall Street Journal discusses how the affluent have a relatively positive outlook about the economy and economic growth due to the big recovery of the stock market....
by Ron | Oct 30, 2013 | AARC in the News, Affluence Research
October, 2013 – This article from the Washington Post discusses how the wealthy – including members of congress and their big donors – think the state of the economy is positive while the rest of Americans don’t....
by Ron | Oct 29, 2013 | AARC in the News, Affluence Research
October, 2013 – This article from the Travel Market Report discusses how the affluent view certain luxury brands according to the Fall 2013 survey by AARC. (http://www.travelmarketreport.com/articles/Most-Of-The-Affluent-Arent-Brand-Conscious) By Harvey Chipkin...
by Ron | Oct 28, 2013 | AARC in the News, Affluence Research
October, 2013 – This article from the Media Post News discusses how luxury brands need to do a better job communicating quality and value to their target audiences to avoid being thought of as overrated....