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Luxury Goods Spending Could Reach $275B In 2011: Study

by Ron | May 5, 2011 | AARC in the News, Affluence Research, Luxury Market & Goods

May, 2011 – This Luxury Daily article discusses experts’ predictions of a possible 8 percent growth on luxury goods spending in 2011 (http://www.luxurydaily.com/luxury-goods-spending-could-reach-275-billion-in-2011-study/). By Rachel Lamb Experts have predicted a...

Recent Mobile Flash-Sales Increase Could Signal Luxury Mcommerce Boom

by Ron | May 2, 2011 | AARC in the News, Affluence Research, Computers & Electronics, Luxury Market & Goods

May, 2011 – This Luxury Daily article discusses AARC research about affluent cutomer’s use of mobile devices to make purchases (http://www.luxurydaily.com/recent-flash-sale-mobile-sales-increase-could-signal-luxury-mcommerce-boom/). By Rachel Lamb Online...

Audi Taps Stephen Colbert To Win Affluent Fans In Sailing Sponsorship

by Ron | Apr 22, 2011 | AARC in the News, Affluence Research, Luxury Market & Goods, Vacations

April, 2011 – This Luxury Daily article discusses Audi’s strategy is to gain exposure and to develop a good feeling among the affluent audience (http://www.luxurydaily.com/audi-taps-stephen-colbert-to-win-fans-in-sailing-sponsorship/). By Rachel Lamb German...

50pc Affluent Consumers Do Not Use Social Media: Affluence Research Center

by Ron | Apr 18, 2011 | AARC in the News, Affluence Research, Computers & Electronics

April, 2011 – This Luxury Daily article features AARC research about affluent people’s use of social media (http://www.luxurydaily.com/50pc-affluent-consumers-do-not-use-social-media-affluence-research-center/). By Rachel Lamb Approximately half of upscale...

Jo Malone Stands Strong With Bloomingdale’s Mailer Takeover

by Ron | Apr 1, 2011 | AARC in the News, Affluence Research, Luxury Market & Goods

April, 2011 – This Luxury Daily article discusses how direct mail can incorporate various types of media to communicate a strong message (http://www.luxurydaily.com/jo-malone-tea%e2%80%99s-off-new-scents-with-bloomingdale%e2%80%99s-mailer/). By Rachel Lamb Fragrance...

Cruise Industry News: Luxury Defined

by Ron | Mar 31, 2011 | AARC in the News, Affluence Research, Cruises, Luxury Defined, Travel

March 2011 This is a post from The Cruise Industry News Defining Luxury While rating ships on an intricate point system, luxury is ultimately in the eye of the beholder, according to Douglas Ward, author of Berlitz Complete Guide to Cruises and Cruise Ships 2011. Not...
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