by Ron | Apr 24, 2014 | AARC in the News, Automobiles, Luxury Market & Goods
April, 2014 – This article from Luxury Daily discusses how Bentley is using its quarterly magazine to promote the affluent lifestyle through content and advertising partners....
by Ron | Dec 19, 2013 | AARC in the News, Affluence Research, Luxury Market & Goods
December, 2013 – This article from Forbes discusses how effective a great direct mail letter can be. (http://www.forbes.com/sites/loisgeller/2012/08/03/the-ridiculously-inexpensive-magic-of-direct-mail-letters/) By  Lois Geller At our agency we create about 30% of...
by Ron | Oct 17, 2013 | AARC in the News, Apparel, Fine Jewelry & Watches, Home Furniture & Furnishings, Luxury Market & Goods
October, 2013 – This article from Luxury Daily discusses the balance of Calvin Klein, Ralph Lauren, and Giorgio Armani ads with leading interior-decor brands to complement the lifestyle focus of Architectural...
by Ron | Sep 23, 2013 | AARC in the News, Apparel, Automobiles, Fine Jewelry & Watches, Home Appliances, Home Furniture & Furnishings, Luxury Market & Goods
September, 2013 – This article from Luxury Daily discusses Town & Country magazine’s editorial and advertising emphasis for their dual audience of affluent men and affluent women. ...
by Ron | Jul 5, 2013 | AARC in the News, Fine Jewelry & Watches, Luxury Market & Goods
July, 2013 – This article from Luxury Daily discusses watchmaker Raymond Weil aiming for younger consumers through a sponsorship of new musicians promoted by This is Wired. (http://www.luxurydaily.com/raymond-weils-music-partnership-targets-young-consumers/)...
by Ron | Jun 25, 2013 | AARC in the News, Apparel, Luxury Market & Goods
June, 2013 – This article from Luxury Daily discusses how luxury brands like Dolce & Gabbana and Prada are using their ads in Vogue magazine to reach a younger audience, thereby hoping to create loyal lifetime customers. ...
