Previous AARC in the News
Bergdorf Encourages Multichannel Interaction With Fall Catalog Touchpoints
September, 2011 – This Luxury Daily article features AARC research on how the tactile quality of a catalogue can contribute to an image of luxury (http://www.luxurydaily.com/bergdorf-encourages-multichannel-interaction-with-catalog-touchpoints/). By Rachel Lamb...
Luxury (Now) Within Reach. Makers of high-end goods are trying new tactics to attract budget buyers.
This article on Wall Street Journal Digita Network features AARC research about aspirational consumers (http://www.smartmoney.com/spend/deal-of-the-day/how-to-buy-luxury-goods-at-a-discount-1313705085759/?link=SM_hp_middle_optStory). by Kelli Grant August 2011 While...
Consumer confidence confusion hinders potential luxury rebound
This article posted on the Luxury Daily website discusses whether or not the luxury market is on a rebound, and it includes AARC research on the topic (http://www.luxurydaily.com/25886/). by Rachel Lamb Date: August 5, 2011 Is luxury back? Mixed reports on...
Anticipating the Upscale Empty-Nester Condo Market Recovery
This is an article posted by the Urban Land Institute about Baby Boomer households and their potential demand for high-density housing (http://urbanland.uli.org/Articles/2011/July/DuckerCondo) by Adam Ducker Date: July 21, 2011 As increasing numbers of U.S. baby...
Upmarket Brands Need To Get Down With Marketing To Affluents
This is an article from CMO.com about social media and the affluent market (http://www.cmo.com/targeting/upmarket-brands-need-get-down-marketing-affluents). Date: July 21, 2011 Author: Mark Dolliver, Contributing Writer, CMO.com It’s tricky enough for marketers to...
Trends in Affluent Attitudes
This is an article from Bowden's Market Barometer featuring AARC insights based on our Spring 2011 survey. (http://www.bowdensmarketbarometer.com/) By Judith She Published June 20, 2011 The spring 2011 Affluent Market Tracking Study conducted by the American Affluence...
Adventures in Affluence: How the Billionaire Vacations
This is an article from Fox Business featuring AARC research about the latest trends in affluent travel (http://www.foxbusiness.com/personal-finance/2011/06/10/adventures-in-affluence-how-billionaire-vacations/) By Kathryn Glass Published June 10, 2011 Recent market...
Interest in Purchasing Vacation Homes Back to Pre-Crisis Levels
This is an article from Perspective, The Leading Shared Ownership Magazine, and the article features AARC research that was presented at the Global Networking Expo 2011 for the shared ownership industry...
Increasing Interest in Purchasing Access to a Shared Vacation Home
This is an article from Sherpa Report The Guide to Shared Luxury Property by Nick Copley (http://www.sherpareport.com/destination-clubs/increasing-interest-shared-vacation-home-0611.html). The article highlights AARC's latest research on familiarity and interest in...
61% of Wealthiest Americans Own Smartphones
This is an article from Mobile Commerce Daily by Rachel Lamb (http://www.mobilecommercedaily.com/2011/05/20/61pc-of-wealthiest-americans-own-smartphones-study). The article references the AARC Spring 2011 survey results regarding use of smartphones among affluent...