Previous AARC in the News
Millionaires Prefer Costco, Target, Home Depot
April, 2014 – This article from Marketing Daily discusses that the favorite places for the affluent to shop are consistently those that provide strong value, like Costco, Target and Home...
Contrary to Harris Poll, Other Research Finds Affluent Have Strong Plans to Cruise
April, 2014 – This article from Seatrade Insider discusses results of the American Affluence Research Center's Spring 2014 report indicating that 17% of America's affluent travelers plan on cruising in the next 12 months....
New Study Finds Huge Untapped Potential for Affluent to Cruise
April, 2014 – This article from Seatrade Insider discusses results of the American Affluence Research Center's Spring 2014 report showing that less than half of the wealthiest Americans have cruised in the past 10 years....
Jewelers, Watchmakers Take Over “How To Spend It†Ad Space
April, 2014 – This article from Luxury Daily discusses the Financial Times’ April 5 edition being dominated by watchmakers that need to reach high-income and high-net-worth spenders....
Hotel Brands Devise Egg Hunts, Beach-Front Services for Easter
March, 2014 – This article from Luxury Daily discusses what several luxury hotel brands are offering in events and services to lure travelers for the Easter Holiday. (http://www.luxurydaily.com/hotel-brands-devise-egg-hunts-beach-front-services-for-easter/) By Joe...
Spring 2014: Luxury Market: New Guest Profiles?
March, 2014 – This article from Cruise Industry News discusses how the luxury cruise industry needs to be doing a better job of attracting the affluent market....
Hermès Targets Young Equestrians with Saut Hermès Live-Stream Event
March, 2014 – This article from Luxury Daily discusses leather goods maker Hermès touting its connection to equestrian sports with a three-day show jumping event. (http://www.luxurydaily.com/hermes-targets-young-equestrians-with-saut-hermes-live-stream-event/) By...
Hublot Capitalizes on Approaching World Cup with Pelé Timepiece
February, 2014 – This article from Luxury Daily discusses Swiss watchmaker Hublot opening its first Latin American boutique in Rio de Janeiro with a watch dedicated to renowned soccer player Pelé....
Armani, Chanel Propel Connection to Awards Season in February W
January, 2014 – This article from Luxury Daily discusses Armani and Chanel advertising in the February movie issue of W magazine to show their connection to Hollywood. (http://www.luxurydaily.com/armani-chanel-propel-connection-to-awards-season-in-february-w/) By...
Bulgari Flaunts Star Power to Aid Philanthropic Efforts
January, 2014 – This article from Luxury Daily discusses Italian jeweler Bulgari creating a special ring and using celebrities to support their charitable efforts for Save the Children....
